Adding Review Stars to Google Search Result

In an era where consumers often make snap decisions based on what they see in search results, those little gold review stars can mean the difference between someone clicking your site… or scrolling past it.

Adding review stars (also known as “rich snippets”) to your Google Search listing boosts your credibility at a glance, helps you stand out from competitors, and can even improve click-through rates by 20–30%.

Step-by-Step Guide

1. Install this plugin to your WordPress website: WPCode
2. In WordPress, go to WPCode → Snippets → Add Snippet.
3. Click Add Your Custom Code (New Snippet) → HTML Snippet
4. Scroll to Location select Site Wide Header
5. Copy and paste the code snippet below
6. Update the code snippet with your real business data
   • Replace “LocalBusiness” with a more specific business type if applicable
     • See all the available business types here.
   • Words after “//” are for you to read. The robots ignore them.
7. Save and enable the snippet
8. Give it a few days and you should see the stars for your website on Google
   • Any questions, email info@thecodingbull.com and we will help you

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness", // Use a specific subtype if you can - See note
  "name": "Your Business Name", // Replace with your business name
  "url": "https://example.ca", // Your homepage URL
  "telephone": "+1-604-123-4567", // Your full phone number
  "address": {                                
    "@type": "PostalAddress",                 
    "streetAddress": "123 Main Street", // Your street and number
    "addressLocality": "Vancouver", // Your city
    "addressRegion": "BC", // Your province or state (2-letter code)
    "postalCode": "V5K 0A1", // Your postal code
    "addressCountry": "CA" // Country code (CA for Canada, US for USA)
  },
  "aggregateRating": { 
    "@type": "AggregateRating", 
    "ratingValue": "4.6", // Your current average rating
    "worstRating": "1",
    "bestRating": "5", 
    "reviewCount": "85" // Total number of reviews
  }
}
</script>