Search Engine Optimization

In this video series, we delve into the essential principles of Search Engine Optimization (SEO) as outlined by Google.  These guidelines serve as a roadmap for webmasters aiming to enhance their website’s visibility and performance in search results.

SEO 101 – The Concept (1m 48s)

How Google Search Works (2m 38s)

Relevance Factor: CORA (3m 03s)

Relevance Factor: Schema (1m 54s)

Expertise Factor (2m 13s)

Authoritativeness Factor (1m 22s)

Trustworthiness Factor (1m 18s)

Website Usability Factor (1m 14s)

Google Business Profile (1m 15s)