Hilltop bought three more trucks to keep up. April became their busiest month ever, in a trade where winter is the peak. The brand finally matched the forty-year reputation.
Anchor Tree went from one crew to two, and is hiring a third. The work now arrives on a schedule they can plan against. Expanding became a decision rather than a gamble.
Alex was days from letting a salesperson go. Four months later he was running a team of four. The budget returned 9.3 times what it cost, which made hiring the obvious call.